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CEO

The Chief Executives Office

Executive Business Coach Certification Programme

Spring 2006  Dates

Sept 30 - Oct 3

Oct 14 - 17

Nov 11 - 14

Syllabus

'I believe the CEO Autumn 2005 programme is the most powerful tutorial programme ever assembled in UK for executive coach training. 16 acknowledged leaders in the international coaching arena - all with enormous experience of 1:1 and group coaching and supervision; and others with acclaimed books on the subjects - come together to provide what I have tried to achieve - the most comprehensive and rigorous series of executive coach training tutorials and practical sessions yet devised'. 

Below we set out the syllabus, delegates, speakers, process and costs. John Webster

 

Training and personal study programme for :

  • Award of Post Graduate Certificate in Executive Business Coaching (designatory letters, PGCert Exec Coach)  by an approved University College. This is a University Masters level award
  • Membership of The National Coaching Register * See conditions below

This is phase 8 of a new UK initiative to create a training, and nationally recognised, certification programme for senior directors to qualify - in the rapidly evolving new 1: 1 coaching marketplace - as Executive Business Coaches.

Circa 75 MDs representing £35bn turnover have completed the training programme since commencement in Autumn 2002.  They have helped to refine the process which is now open to all senior directors meeting the entry criteria. The 75 delegates from the foundation courses were the first in UK to have the opportunity to be professionally certified to University Post Graduate standard in Executive Business Coaching.

Attendance at the Autumn 2005 training programme will be open to qualifying applicants with an optimum limit of 15 delegates. Along with the 75, they will be encouraged to join CEO Performance Coaching (CEOPC), that was launched in late April 2005 as the corporate brand marketing body. All NCR delegates have the opportunity to seek membership of CEOPC with options ranging from Associate status to equity based 'partnership'

CEOPC will be focussed on the provision of 1:1 coaching at MD level. The programme includes specialised training in coaching MDs and teams in the MBI/O (Management Buy In/Out) marketplace so that the coaching role can, if desired, be part of a portfolio that includes non executive directorships.

Programme Entry Credentials.

As CEO’s initiative is breaking completely new ground and is UK market leading, revisions to the programme and its concepts are being made progressively. Currently entry into the NCR programme is open as follows :   

  1. Founder membership. Open to Managing Directors with minimum 10 years experience of 200+ employees and £30m turnover with exceptional PROFIT GENERATION RECORD. They qualify for founder membership of The National Coaching Register and the term ‘Lead Coach’. By completing all parts of the training programme and submitting a successful Learning Portfolio to the Chester University  they can obtain the qualification of ‘Post Graduate Executive Business Coach’ and right to use the designatory letters PGCert Exec Coach 
  2. Affiliate membership. Open to Senior directors with minimum 10 years board experience in £30m+ turnover business; or CEO/Chairmen in sub £30m turnover SMEs. They qualify for Affiliate membership of The National Coaching Register and the term Affiliate Coach. They receive the qualification ‘Post Graduate Executive Business Coach’ and right (on submitting a successful Learning Portfolio approved by Chester University  to use the designatory letters PGCert Exec Coach

Qualification Procedure to obtain the Post Graduate Certificate

All entrants must complete: 

  • The 12 day residential coach training programme in 3 modules each of 4 days (6 weekdays and 6  weekend days).
  • The additional study set out in the syllabus that involves :
    • A reading list of circa 8 specialised books
    • 3 coaching assignments each of three days commitment
    • Submission of a Learning Portfolio to Chester University for Award of a Post Graduate Certificate in Executive Coaching

Owing to the accelerated format of the NCR programme, one delegate completed and submitted their Portfolio to the Post Graduate Certificate Award standard within 6 weeks of completing the 12 day tutorial phase

Note. Delegates have the option of continued study to achieve Diploma, Masters and Doctorate Awards in Executive Business Coaching. 


Attendance List Autumn 2002 - Spring 2005

Name

Title

Company/Sector

Turnover

 

 

 

 

David Scotland

President  

Allied Domecq Wines & Spirits  

£500m

Peter Dickson

Chairman

Yates plc

£150m

Mike McKenzie

MD

Scottish & Newcastle Division  

£1bill

Peter Thompson  

MD

ecommerce

£100m

Peter Everett

MD

Electronics

£20m

Gerry Rogers

MD

Building Materials

£10m

David Garth

Chairman

Fmcg manufacture

£10m

Miles Protter

MD

Executive Coaching

 

Adrian Reeve

VP

Chemicals manufacture

£500m

Barrie Gardner

MD

Food Manufacture

£60m

Peter Buckingham  

MD

Airlines

£1 billion

Tom Preston

MD

Commodity import/export

£60m

James Scouller

MD

Interior Design Equipment

£30m

Roberto Ascoli

MD

Fmcg manufacture

£1.5 billion

Naren Nanda

HR Director

Home & Personal Care

£30 billion

Ajay Khaitan

Chairman

Mining Conglomerate

£200m

Peter Ryding Chairman Video Arts  

Derek Wilson

Chairman

Food manufacture

£60m

Neil Hufton

CEO

Home & Personal Care

£400m

Allan Caven

MD

Search & Selection

 

Bill Sheils

CEO

B2B Telecoms

£60m

Chris Ogden

MD

Management Consultancy

 

John Jessop

CEO

Electronic Publishing

£450m

Keith Stott

CEO

Food manufacture

£150m

Alex Evans

Chairman

Book Publishing

£12m

Jenni Sivertsen

MD

Commodities

£300m

Rod Leefe

Chairman

Search & Selection

£15m

Anne Pasquier

Country Manager

Search & Selection

£30m

Alastair Blackburn

MD

IT

£100m

Trevor Mawhinney

MD

RSA Financial Services

£500m

Terry Richardson

MD

Boots Pharmaceuticals

£100m

Dave Kane

MD

Electrical procurement

£300m

Adrian Northcott

MD

Manufacturing

£30m

Philip Parker

Portfolio Chairman

Electronics, Oil, Retail

£50m

Rod Scribbins

CEO

Halfords

£500m

Antonio Werneck

VP Latin America

Reckitt Benckiser

£1bn

Joe Imrie

Hd of Buying

Waitrose

£2bn

Richard Flaye

Portfolio Chairman

B2B, Publishing, Medical, IT

£50m

Tom Fremantle

Dep MD

Engineering

£50m

Karen Moir

HR Director

Britannia B Soc

£3bn

Piers Copham

Strategy Director

Taylor Woodrow

£1bn

Russell Ford

MD

Iceland plc

£1bn

Brian Minchin

MD

IT Consultancy

 

Jeff Chandra

CEO

NHS

£1bn

David Kelham

MD

Drinks Search & Selection

 

Tracey Pepper

MD

Water Services

£1bn

Rian van Alphen

Comm Director

Banking Ecommerce

£500m

Kate Twaddell

MD

Food/beverages

£20m

Trevor Brocklebank

MD

IT

£6m

Neil Jenner

Global Cat Dir

Pharmaceuticals

£1bn

Mandy Wearne

Exec Dir

NHS

£2bn

Richard Slingsby

MD

Building Mats & Construction

£100m

Chris Hutt

Chairman

Managed Public Houses

£70m

Rob Westcott

Group CIO

Auto Finance

£500m

Peter Legg

HR Dir

Food manufacturing

£500m

Mark Jamieson Director   Estate Agency  
Tim Polkinhorne MD Purchasing/Logistics  
Magnus Spence European CEO Financial Research  
Tim Roberts Tutor Chester University  
David Somerville Principal Psychology  
Mandy Wearne Exec Director Health Authority  
John Suffolk MD IT  
Richard Fifield MD Corporate Finance  
Michael Smith Principal Search & Selection  
Michael Faust MD Travel  
Michael Winslow Global SupChn Dir Construction/real estate  
Will Pugh Divisional Head Global retail brands  
       
       
       
Observers      

Alex Shinder

HSBC Investment Bank

 

Sir David White

Portfolio Chairman

 

Sebastian McKinley

Kleinwort Capital

 

David Goldstone

Osprey Clark Search & Selection

 

Beverley Stone

Life Coach & Psychotherapist

Catherine Wall

Barclays Private Equity

 

Hilary Meyrick

Cazenove Private Equity

 

Rupert Bell

Sandaire Private Equity

 

Utz Rieff

Pacific Institute

 

Mark Boxall

Company Director

 

Tony Keen

Company Director

 

Matt French

Company Director

 

Michael Slack

Company Director

 

Jim Leach

REACH

 

Chris Wilkins

CEO

 

John Melo

MD

 

Caroline Plumb

MD

 

Alison Edmonds

Director  Career Management

 

Ian Laird

MD

 

John Culverhouse

HR Director

 

Lindsay Stratton

MD

 

Neil Anderson

MD

 

Trevor Robson

MD

 

Adrian Foulkes

MD

 

Phil Smith

MD

 
     

Course Presenters

 

 

Note All speakers and times are confirmed at time of going to print. CEO  reserves the right to vary speakers and times to fit the changing circumstances that are inevitable with senior executives and national speakers.
John Webster Founder of CEO. A former financial services CEO with 10 years experience of coaching up to FTSE 100 Chairman level. More than 1000 directors have been through John’s training and coaching programmes. At any time he is 1:1 coach to circa 50 Chairmen/CEOs and MDs of well-known companies. He pioneered the training in UK of MDs in the MBI/O marketplace resulting in CEO organising the UK’s leading 1 and 3 day Workshops and Seminars for the past 6 years. John is a former Daily Telegraph ‘Financial Innovator of the Year’ and was co author of the IOD publication ‘Keys to MBI Success’
Sir John Whitmore Founder Partner with Olympians David Hemery and David Whittaker, of Performance Consultants. Team and individual performance coaches in commerce, sport and industry. Creator of the GROW coaching model. Author of several books on coaching including ‘Coaching for Performance’. Joint Chairman, The European Mentoring & Coaching Association
Graham Lee Chartered Psychologist. Director of Coaching at OGC Limited a business psychology consultancy. Author of the official CIPD book “Leadership Coaching”. Commercial experience in the pharmaceutical industry. A background in pioneering psychotherapy; coaching at senior levels and a group coach supervisor.
Kim Morgan Principal of Barefoot Coaching with 15 years experience as a life coach, counsellor and therapist. Springboard and Relate certified trainer, NLP Practitioner, and Member of the National Council of Psychotherapy. A skilled 1:1 life coach and group trainer whose clients range from senior company directors to lone parents. Contributor to magazines and radio presenter on coaching
Prof. Judy Delin Professor of  Language & Communication. Leeds University. Phd Cognitive Science. Authoress of  book 'The Language of Everyday Life'. Freelance language and corporate Tone of Voice consultant to many FTSEs
Nancy Kline Author of the book  'Time to think'. Internationally renowned pioneer and tutor in advanced coaching skills
Karen Moir HR Director Britannia Building Society. Delegate on NCR programme Spring 2004
   
Naren Nanda Former HR Director, Unilever Home &Personal Care. Graduate of second NCR training programme. Self employed coach with clients in Japan, USA, India & UK
Richard Fifield Director, Corporate Finance & Managing Director, Tenon Outsourcing (Division of Tenon Group plc). Richard has held a number of positions since qualifying as a chartered accountant both in and outside the ‘profession’.  These include FD, HRD, Head of Consultancy and Business Coach. In Nov 2000 the Practice where Richard was an equity partner was sold to Tenon plc.
John Leary Joyce CEO of The Academy of Executive Coaching. Gestalt tutor and coach trainer with more than 30 years experience in psychotherapy, counselling and coaching.
Tom Preston  Principal of Thomas Preston & Associates a new coaching business, with 3 Associate NCR trained directors, set up after they graduated from the early NCR training programmes in 2002/3. Former MD of £100m commodities business. Author of a new book on coaching.
Tim Roberts Tutor for Chester University College. Specialist in 'Conflict Coaching'
Leon Kamhi Director.  Hermes Lens the UKs largest institutional group with £40bn funds
Peter Hogarth

 

Possibly the most experienced executive coach in UK at PLC Chairman/CEO level. Senior Partner of the Praesta group of 20 executive coaches
Peter Ryding Graduate of the 2003 NCR programme and now coaching at Chairman/CEO level. As Chairman of John Cleese company Video Arts, Peter won the 'National Turnaround of the year ' award in 2005. Ex Mars, Exxon and EMI.
Myles Downey

(awaiting date confirmation)

Founder of The School of Coaching. Author of the book 'Effective Coaching' A pioneer of executive coaching and  training with more than 15 years experience.

Brief Agenda

MODULE 1:  The Executive Coaching Process.

Sept 30 - Oct 3 2005 (4 days)

Presenters: John Webster, Sir John Whitmore, Prof. Judy Delin, Nancy Kline,

Day 1 0900
  to
1730

Coaching at MD Level

John Webster

Day 2 0830

Coaching at MD Level

John Webster

  1000 Coffee
  1020

Coaching at MD Level

John Webster

  1230 Lunch
     
  1300 Talking about words

Prof Judy Delin

  1500 Coffee
  1530 Coaching at MD Level

John Webster

Day 3 0900
  to
1730

Performance Coaching and the GROW Model

Sir John Whitmore

     
Day 4 0830

to 1730

'Listening and the power of silence in the coaching process'

Nancy Kline

     

 

MODULE 2: The Executive Coach’s Toolkit

Oct 14 - 17 2005 (4 days)

Presenters: Kim Morgan, Tom Preston, Karen Moir, Richard Fifield, Leon Kamhi

Day 5 0900

The Evolution of Coaching from Psychology and Psychotherapy. Ethics, Relationships and Boundaries

Kim Morgan

  1200

Coaching tools from NLP and the Psychologists Toolkit

Kim Morgan

  1300 Lunch
  1345

Coaching tools from NLP and the Psychologists Toolkit

Kim Morgan

  1530

Set up and development of a coaching business. Group & team coaching

Tom Preston

 
Day 6 0830
  to
1230

Coaching tools from NLP and the Psychologists Toolkit

Kim Morgan

  1300 Creating an in house coaching culture

Karen Moir

  1500

Coaching tools from NLP and the Psychologists Toolkit

Kim Morgan

Day 7 0900

  to 1730

Coaching tools from NLP and the Psychologists Toolkit

Kim Morgan

     
Day 8 0830

Coaching tools from NLP and the Psychologists Toolkit

Kim Morgan

  1000 Coffee
  1020

Coaching tools from NLP and the Psychologists Toolkit

Kim Morgan

  1230 Lunch
  1300 Guest speaker to be confirmed
  1530

Coaxing or Coaching? The Stockbrokers view of Executive Coaching

Leon Kamhi

     

 

MODULE 3: Putting It Altogether

Nov 11- 14 2005 (4 days)

Presenters: John Webster, Graham Lee, John Leary Joyce, Peter Ryding,  Tim Roberts. Peter Hogarth, Myles Downey

Day 9 0900

Modules 1 & 2 Review Forum

John Webster

  1030 Coffee
  1100

A Gestalt approach to coaching

John Leary Joyce

  1315 Lunch
  1345 Conflict Coaching

Tim Roberts

  1500 Coffee
  1530 Coaching in the corporate turnaround marketplace

Peter Ryding

     
Day 10 0830

The ACE LASER, Action Inquiry coaching Models

Graham Lee

  1030 Coffee
  1100

The ACE LASER, Action Inquiry coaching Models

Graham Lee

  1230

The ACE LASER, Action Inquiry coaching Models

Graham Lee

  1300 Lunch
  1330

Continued Coach Training, Relationships in coaching and a Formal Supervision Process

Graham Lee

 
  1500 Coffee
  1530

Continued Coach Training, Relationships in coaching and a Formal Supervision Process

Graham Lee

     
Day 11 0830

Myles Downey.

Content details underway. Date awaiting confirmation

 

  1010 Coffee
  1030

Myles Downey.

Content details underway. Date awaiting confirmation

 

  1245 Lunch
  1330

Executive Coaching, The Corporate Financiers' View

Richard Fifield

 

  1500 Coffee
  1520

The CEO Executive Coach process

Keynote Address: Profit and Loss Improvement. An intensive, checklist based examination of the client's business with focus on serious profit improvement.

John Webster

     
Day 12 0830

Putting it all Together

Review forum with John Webster

  1030 Coffee
  1100

Operating in the executive coach marketplace. Open Q & A forum

Peter Hogarth

  1245 Lunch
  1315

Putting it all Together

Hypnotic language and Belief Change as part of the Coach's Toolkit

John Webster

  1430 Putting it all Together

Set up and Marketing of a new coaching business

John Webster

 

  1530 Coffee
  1600 Closing Forum
     

General

  1. Delegates undertake to treat all papers and DELEGATE DETAILS as scrupulously confidential so as to recognise the sensitivities of delegates often holding senior positions in publicly quoted plcs.
  2. Delegates work extensively in triads rotating roles as coach, client and observer throughout the ten residential days.
  3. Extensive delegate manuals are provided which include detailed Checklists on every phase of the process.
  4. An extensive reading list is provided which is required reading as part of qualification.
  5. As part of the qualification process, each delegate has to complete three coaching assignments, each of three days, that may come by introduction from within the group, or from their own contacts.
  6. Venture Capitalists are invited as observers to gain understanding of this new market resource.
  7. Qualifying candidates may be eligible for membership of the CEO Performance Coaching (CEOPC) with access to its confidential website for exchange of information and opportunities and continued training. The website will be structured so that delegates may print off parts of it as a sales brochure for their own marketing.


FEES

Fees are payable in advance* (Personal rates – where the delegate pays the fee personally. Corporate rates are where the fee is paid by the delegates company).

Personal
Corporate
Module 1
£2,350
£3,250
Module 2
£2,200
£3,250
Module 3
£2,200
£3,250

University College Post Graduate Registration and Award fee £1,000

All fees are subject to VAT at prevailing rates 

Fees do not include overnight accommodation

* Early payment discount

The full fees of £6,750 Private or £9,750 Corporate are reduced to £5,950 and £8,950 + VAT respectively where a non-refundable deposit of £3,000 + VAT is received by CEO by Sept 16 2005, and the full balance is paid before September 27. 

Instalment payment

Delegates may choose to pay the module fees in instalments, not less than 28 days before each module – subject to a 5% surcharge.

 

Day Observers

Directors, and others with special interest in observing the evolution of this executive coaching initiative may attend at a fee of £250 + VAT per day. 50% of this is offset against the full programme fee if, within 6 months, the Observer joins the coach training programme. One day is also credited towards the 12 day qualification period. Observers receive non confidential/copyrighted copies of the presentation papers relevant to their day.


RESERVATIONS

Interested directors should complete the following Registration of Interest Form which has no commitment. A CV should be attached

 CEO will contact interested parties and, where they have not met before, arrange an initial meeting of circa 2 hours. Thereafter, if both sides wish to proceed, the director will be asked to complete a formal Reservation Form and pay the non refundable deposit of £3,000 + VAT

 CLICK  here to register your interest in the Autumn 2005 programme


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